A novel's title is a very important factor in determining its success. For new writers especially, the title can be make-or-break. Unless the author is well-known, with an established fanbase, readers may overlook even the best of novels if its title fails to catch their eye. For new writers, knowing how to choose an eye-catching title is key to getting their novel noticed.
Keep It Interesting
A good title is one that grabs a reader's attention and engages their curiosity. An unusual title is more likely to stand out than something more mainstream. Try to use keywords or phrases that will evoke a certain image that readers can connect to. If a reader can visualize some element of the story in their head, it will heighten their curiosity and make them want to read more.
Keep It Relevant
While a title should be eye-catching, it should also be reflective of some element of the story. There’s a fine line between interesting and just plain odd. A title that is too abstract will put readers off rather than attracting their interesting. While the title doesn’t necessarily need to spell the story out to readers, it should at least have some bearing on what the novel is actually about. A misleading title will only confuse readers and make it more difficult to find an audience for the story.
Less Is More
While it may be tempting to choose a wordy title, it’s often better to keep it as brief as possible without losing the elements of the story. A simple, yet concise title will often speak volumes more about the work as opposed to something longer. If a reader feels that an author is attempting to prove something or show off by using a lengthy and abstract title, they may be inclined to dismiss the novel altogether. Readers don’t want to feel intimidated by what they’re reading.
Choose an Original Title
A novel’s title is a chance to not only introduce the story but the author as well. A novel’s name is a projection of the author’s personality and will speak volumes to readers about what to expect. A good writer wants to be known for the quality of their writing and by creating a signature style for titling novels, it makes their work instantly recognizable to readers.
Let the Novel Name Itself
Oftentimes, a writer has an idea for their novel’s title before the first word is written. Other times, the title reveals itself naturally through the writing process. A title may present itself as a quote by one of the characters or as a fragment of a descriptive phrase. A title that is produced organically rather than manufactured is often more true to the heart of the story.
Creating a memorable title is no easy process. A title can, and often does, make or break the story. A good title lays a solid foundation for the story that is to follow and leaves the readers wanting more. While a flashy title may get a reader’s attention for a second, a simple title that is true to the story will hold that reader’s attention and leave them wanting more.